Chatbot messages do not show up in Facebook Messenger chat heads

I am developing a chatbot for Facebook Messenger using Microsoft Bot Framework. The bot sends the user proactive messages (reminders). Unfortunately, for some reason the messages never show up in a chat head (the Android widget for conversations), nor pop up a chat head if it wasn't present on the screen before. It does happen for other chatbots (Jarvis, for example).

This is the code that sends the reminders:

Reminder.find({ next_reminder: { $lte: new Date() } }, (err, res) => {
        if (err !== null) {
            return console.error(err);

        res.forEach(reminder => {
            // Build a notification message and address it to user who created the reminder           

            const msg = new builder.Message().text('...');

            bot.beginDialog(reminder.user_address, '*:/sendReminder', {message: msg, nudnik: nudnik});


I have also tried bot.send(msg, () => ....) and session.beginDialog('sendReminder', msg). However, there is still no indication from Messenger when the message is received. What could go wrong here?